There was a similar story for the adoption of smartphone use also, doubling to almost 42% in the same period. Just 5% of adults were on social media in 2005. Thanks! 521 likes, 17 comments - @cocokind on Instagram: "Do these stats scare you as much as they terrify us? Click the magnifying glass. Since January 2020, active social media usage has increased by 13%, or 490 million users. At1.074 billion global users, an increase of over 73 million in the last year, Instagram has seen some impressive pandemic growth. We are happy to help. Sites like Facebook and Instagram are more female orientated, especially Pinterest, which dominates with female audiences. Paid social media adscontinue tomake upimportant segments of the overall marketing plan for many brands. Whereas Asia was the most considerable social media user base growth at 16.98%, followed by Africa increasing by 13.92%. According to a survey by the Pew Research Center, 81% of U.S. adults say they use YouTube. On average, Facebook users spend about 34 minutes per user session. LinkedIn is a professional networking site and is the top social media platform for B2B social media marketing. Teens who say they spend too much time on social media are 36 percentage points more likely than teens who see their usage as about right to say giving up social media would be hard (78% vs. 42%). The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Social media: global penetration rate 2023, by region, Social network users in selected countries in 2022 and 2027, Number of global social network users 2017-2027, Average daily time spent on social media worldwide 2012-2022, Social media platforms used by marketers worldwide 2022, Number of internet and social media users worldwide as of January 2023 (in billions), Number of social media users worldwide from 2017 to 2027 (in billions), Global social network penetration 2018-2027, Social network penetration worldwide from 2018 to 2027, Social media revenue of selected companies 2021, Revenue of selected social media companies from 2014 to 2021 (in million U.S. dollars), Number of social network users in selected countries in 2022 and 2027 (in millions), Distribution of global social media users 2022, by region, Distribution of worldwide social media users in 2022, by region, Global social network penetration rate as of January 2023, by region, Number of worldwide social media users 2022, by region, Number of social network users worldwide in 2022, by region (in millions), Social media: active usage penetration in selected countries and territories 2023, Active social network penetration in selected countries and territories as of January 2023, Global social networks ranked by number of users 2023, Most popular social networks worldwide as of January 2023, ranked by number of monthly active users (in millions), Most downloaded social media apps worldwide 2022, Leading social media apps worldwide in 2022, by downloads (in millions), Most popular social networks worldwide 2021, by reach, Global active usage penetration of leading social networks as of February 2021, Leading iPhone social media apps worldwide 2022, by downloads, Leading iPhone social media apps in the Apple App Store worldwide in June 2022, by number of downloads (in millions), Leading iPhone social media apps worldwide 2022, by revenue, Leading iPhone social media apps in the Apple App Store worldwide in September 2022, by revenue (in million U.S. dollars), Leading Android communication apps worldwide 2022, by downloads, Leading communication apps in the Google Play Store worldwide in September 2022, by number of downloads (in millions), Leading Android communication apps worldwide 2022, by revenue, Leading communication apps in the Google Play Store worldwide in September 2022, by revenue (in U.S. dollars), Leading social media usage reasons worldwide 2022, Most popular reasons for internet users worldwide to use social media as of 3rd quarter 2022, Daily time spent on social networking by internet users worldwide from 2012 to 2022 (in minutes), Global users daily time on social media apps 2020-2021, by gender, Average daily time spent by users worldwide on social media apps from October 2020 to March 2021, by gender (in minutes), Global users daily time on social media apps 2020-2021, by age group, Average daily time spent by users worldwide on mobile social media apps from October 2020 to March 2021, by age group (in minutes), Media usage in an internet minute as of April 2022, Social media as a news source worldwide 2022, Share of adults who use social media as a source of news in selected countries worldwide as of February 2022, Number of Facebook users worldwide from 2017 to 2027 (in millions), Countries with the most Facebook users 2023, Leading countries based on Facebook audience size as of January 2023 (in millions), Countries with biggest Facebook reach 2023, Countries with the highest Facebook audience reach in January 2023, Facebook access penetration 2022, by device, Device usage of Facebook users worldwide as of January 2022, Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022, Number of monthly active Facebook users worldwide as of 4th quarter 2022 (in millions), Facebook: number of daily active users worldwide 2011-2022, Number of daily active Facebook users worldwide as of 4th quarter 2022 (in millions), Most popular Facebook fan pages as of January 2023, based on number of fans (in millions), Facebook user engagement of leading U.S. and UK publishers 2023, Leading publishers on Facebook from the United States and the United Kingdom (UK) as of January 2023, by total number of interactions (in millions), Facebook brand post engagement 2022, by vertical, Average engagement rate with brand posts on Facebook in 2022, by vertical, Countries with biggest Instagram reach 2023, Countries and territories with the highest Instagram audience reach as of January 2023, Number of monthly active Instagram users 2013-2021, Number of monthly active Instagram users from January 2013 to December 2021 (in millions), Instagram: distribution of global audiences 2023, by age group, Distribution of Instagram users worldwide as of January 2023, by age group, Instagram: distribution of global audiences 2023, by age and gender, Distribution of Instagram users worldwide as of January 2023, by age and gender, Instagram accounts with the most followers worldwide 2023, Instagram accounts with the most followers worldwide as of January 2023 (in millions), Instagram: favorite types of posts for global users 2022, Preferred types of content on Instagram according to users worldwide as of February 2022, Most popular posts on Instagram as of December 2022, by number of likes (in millions), TikTok: distribution of global audiences 2023 by gender, Distribution of TikTok users worldwide as of January 2023, by gender, TikTok: distribution of global audiences 2023, by age and gender, Distribution of TikTok users worldwide as of January 2023, by age and gender, Average weekly time spent on TikTok worldwide 2021, Average weekly time users spend on TikTok worldwide in 2021 (in hours), Number of TikTok monthly active users (MAU) via iOS worldwide from January 2019 to January 2022 (in millions), Number of daily active TikTok users via iOS worldwide from January 2019 to January 2022 (in millions), Number of monthly active TikTok users via Android worldwide from January 2019 to January 2022 (in millions), Number of daily active TikTok users via Android worldwide from January 2019 to January 2022 (in millions), TikTok first-time installs per quarter 2016-2021, Number of first-time TikTok installs from 2nd quarter 2016 to 4th quarter 2021 (in millions), Number of first-time TikTok installs from 2017 to 2021 (in millions), Most-followed creators on TikTok worldwide as of March 2023 (in millions), Digital Market Outlook: largest social media ad markets worldwide 2022, Leading markets worldwide in 2022, by social media advertising spending (in million U.S. dollars), Social network ad spending per user worldwide 2017-2025, Social network advertising spending per social network user worldwide from 2017 to 2025 (in U.S. dollars), Leading social media platforms used by marketers worldwide as of January 2022, Benefits of social media marketing worldwide 2022, Leading benefits of using social media for marketing purposes worldwide as of January 2022, Future use of social media among marketers worldwide 2022, by platform, Planned changes in use of selected social media for marketing purposes worldwide as of January 2022, Organic vs. paid social media used by B2C marketers worldwide 2021, Organic vs. paid social media used by B2C marketers worldwide as of November 2021, Social media types used by B2B marketers worldwide 2022, Types of social media used by B2B marketers worldwide as of November 2022, Social media platforms with highest ROI worldwide 2022, Social media platforms with the largest return on investment (ROI) according to marketers worldwide as of October 2022, Social media platforms with highest ROI for B2B marketers worldwide 2022, Social media platforms with the largest return on investment (ROI) according to B2B marketers worldwide as of October 2022, Most effective social media platforms for B2B marketers worldwide 2022, Most effective social media platforms for B2B content marketers worldwide as of July 2022, Facebook user data requests from federal agencies & governments H1 2022, by country, Number of user data requests issued to Facebook by federal agencies and governments during 1st half 2022, by country, U.S. Facebook data requests from government agencies 2013-2022, Number of user data requests issued to Facebook by federal and government agencies in the United States as of 1st half 2022, Twitter: user data requests from federal agencies and governments H2 2021, Global number of user data requests issued to Twitter from federal agencies and governments during 2nd half 2021, by country, Twitter: total number of data removal requests as of H1 2021, Number of data removal requests issued to Twitter from 1st half 2012 to 2nd half 2021, Twitter: data removal requests from countries and institutions H2 2021, Number of data removal requests issued to Twitter from June to December 2021, by country and institution, Snapchat: user data requests by U.S. federal authorities 2014-2021, Number of user data requests made to Snapchat from U.S. federal agencies and courts from 2nd half 2014 to 1st half 2021, TikTok: account removed 2020-2022, by reason, Number of TikTok accounts removed from the platform from 3rd quarter 2020 to 3rd quarter 2022, by reason. Over the twelve months to the December 2022 quarter, the CPI rose 7.8%. Research Lead covering advertising and marketing. (Statista 2020) Internet users spend 2 hours and 25 minutes on social media every day. The vast majority of adults (90%) say the internet has been at least important to them . Or have a question? In second place was China (15 m), Indonesia (12 m), Brazil (11 m), Iran (9.4 m), and the USA in 6th place with 6.9 million new users. Over87% of all U.S. marketerssay they incorporate the site into their marketing efforts. It now relies on the continuous growth in the number of people with internet access and smartphones, particularly in developing regions. Surprising to see how many accounts the average user has although the monthly usage figures suggest that actual consistent use will be marginally lower for a lot of them. << Make sure your content is optimized for mobile if you want to include a significant Facebook ad campaign into the mix. In February 2012, 81% of U.S. adults ages 18-29 said they use at least one social media site. 5 0 obj (Identity) YouTube is the most popular social media channel in 2021. CORRECTION (Jan. 11, 2022): A figure from a 2012 survey was previously incorrect in the Who uses social media chart. Get in touch with us. Are you interested in testing our business solutions? Social media has the most substantial opportunity for growth in developing countries, with billions of new users to sign up. Popular platforms like Facebook have over 65.86% of their monthly users logging in to use social media daily. More than half of the world now uses social media (59%) 4.76 billion people around the world now use social media, 137 million new users have come online within the last 12 months The average daily time spent using social media is 2h 31m. This social media platform first became popular in 2020 with about 25% usage and only continued to soar in 2021 up to 44% usage. Social Media Facts 2022 on TikTok. (Wordstream) The average cost per click (CPC) for Facebook ads is $1.72. The US social media penetration is calculated by the total number of active social network users versus the total population or those aged 13+. Young adults were among the earliest social media adopters and continue to use these sites at high levels, but usage by older adults has increased in recent years. (+1) 202-857-8562 | Fax All reports and blog posts related to social media. The current global average gender split of social media users is 54% men versus 46% women. 43% use social to get breaking news. Yet, these global statistics gloss over some significant differences from one country to another. We are happy to help. Get the best reports to understand your industry. /Type /Stream By comparison, this shows just how mobile social media is. This message board app has gotten a bit of a glow-up in recent years. As of 2021, the number of people using social media is over 4.48 billion worldwide, with the average user accessing 6.6 social media platforms on a monthly basis. liability for the information given being complete or correct. Interesting that youtube is considered social media. Sources: Data Reportal, BankMyCell, Statcounter. This text provides general information. Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022, Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q3 2022. Of 5.1 billion active internet users worldwide, 4.2 billion are active social media users; The social networking sites industry is worth $62.5 billion in 2021 ; The number of social media users among the baby boomer generation has increased by 54% ; The majority of Twitter and Instagram users are between the ages of 25 and 34 ; About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. Girls are more likely than boys to say it would be difficult for them to give up social media (58% vs. 49%). If you guessed Facebook, youre in for a surprise. data than referenced in the text. Due to varying update cycles, statistics can display more up-to-date Within digital platforms for news, most age groups turn to news websites at higher rates than other platforms, with one exception. After all, its easier to build an audience on social media if theyre already actively looking for content like yours on that specific platform. Published by S. Dixon , Oct 18, 2022 Key insights Number of social. ; Social Media Facts 2022 on Signal. TikTok's usage has truly exploded. Here are the biggest data points to keep in mind as you plan your social media marketing activities for the rest of the year. c[of}.e>uSsc3Z- {9WXbc XA>\{ 9e!E8>;^~fE9 ukV8J5|Cx>l_+ms?{O0|a}{_vaM->~y=KlFg?ayY*?wU=|;z[5t'|(*zSkoCXv-Jp408)CuospvfinUcy >cn0 Key insights Daily time spent with media worldwide 473 mins Detailed statistics Time spent with media worldwide 2011-2021 489 mins Detailed statistics Time spent with digital vs.. White and Black adults include those who report being only one race and are not Hispanic. 4 0 obj Creators who build active subscriber-based channels areearning substantially more revenuethan in years past. Ultimately, your ROI for social media marketingdepends on how hard you have to work for that engagement. 40% of all internet users worldwide use social media for work purposes. Get the best reports to understand your industry, Ethnic groups in the U.S. - media consumption. This represents an increase of 490 million users year over year. Well, the function itself is kinda look alike with WhatsApp. An original record of the US market size was 5% in 2005, growth in the US took just under 6 years to penetrate 50% of Americas population in 2011. 3. How many people use social media every day? The World Health Organization estimates global life expectancy to be 73 years. >> Snapchat has approximately265 million daily active usersworldwide. TikTok had 1.2 billion monthly active users in Q4 2021 and is expected to reach 1.8 billion by the end of 2022. Yet, these global statistics gloss over some significant differences from one country to another. Quick: Whatsthe most popular social media platformin the world? Over three billion people have used messaging apps in 2021, making them one of the most popular app types. Thats why itsvitalto keep up with the demographic and usage data for the platforms you use in your digital content strategy. 92.1% of internet users connect via mobile. The most popular social media site in China, WeChat has1.17 billion usersworldwide and is the fifth most popular social networking app in the world. We gathered this data from a variety of different sources. Are you interested in testing our business solutions? When Pew Research Center began tracking social media adoption in 2005, just 5% of American adults used at least one of these platforms. The average Facebook user will engage with12 ads on the siteeach month. According to Statistas data from 2020, the most active country is the U.A.E., with 99% of its population using social media. The micro-blogging and messaging site boasts192 million active daily users, who trend70% male. All told, expect users to spend a combined 3.7 trillion hours on social media platforms in 2021. The average household size in England and Wales in 2021 was 2.4 people per household, the same as in 2011; the areas with the highest average household size were Newham, Slough and . The Consumer Price Index (CPI) rose 1.9% this quarter. Many people in today's world live with their . Not many marketers or creators would suspect that the behavior of middle-aged professionals on LinkedIn mirrors that of, say, college-aged young adults on TikTok. Clicking on the following button will update the content below. In this awesome statistical roundup, youll discover the latest social network data by the numbers and key demographics, heres a summary of what youll learn below: So without further ado, lets dive into the top 12 statistics you cannot miss surrounding one of the fastest adopted technologies in the last century. Unfortunately, social networks looking to expand in these territories will make a lot less from the advertising profits per user, so user volume is critical for their earnings. Social Media Use in 2021 April 7, 2021Partisan differences in social media use show up for some platforms, but not Facebook April 7, 202110 facts about Americans and Facebook June 1, 20217 facts about Americans and Instagram October 7, 2021. It is consistently one of the 10 most popular websites ranked by Similarweb and formerly Alexa; as of 2023, Wikipedia . (Adobe) Find your information in our database containing over 20,000 reports, staying connected with family and friends, Gen Z users in the United States used TikTok weekly, leading benefit of using social media as a marketing tool. endobj Some 84% of adults ages 18 to 29 say they ever use any social media sites, which is similar to the share of those ages 30 to 49 who say this (81%). Of the 59.6 million usual residents in England and Wales in 2021, 58.6 million (98.3%) lived in households and 1.0 million (1.7%) lived in communal establishments. All CTRs for Q1 in 2020 trended downwards. Detailed analysis by the team at Kepios shows that there are 4.80 billion social media users around the world in April 2023, equating to 59.9 percent of the total global population.. Social media user numbers have continued to grow over the past 12 months too, with 150 million new users joining social media since this time last year.. That equates to annualised growth of 3.2 percent, at an . An average of 1.3 million new users each day embraced some social media platform in 2020. Second, only to YouTube in the numbers of visits, its also the third most visited site overall (behind Google and YouTube). But when it comes to social, a huge 99 percent of users connect via mobile, and just 1 in 5 use a . Updated: January 9, 2023. Snapchat said users open an average of30 snaps per day and an average of 4 billion snaps are sent on the platform each day. Facebook, for example, has been stagnant at around 69% since 2016. An impressive honour for the video-sharing app, TikTok ranked as the most downloaded app of 2021. Both college graduates and those with some college are roughly equal at about 77%, while 64% of those with a high school education (or less) use social media. In 2021, a survey conducted in Morocco found that 96 percent of respondents felt that social media usage helped to keep people informed about current events. The average social media user engages with an average of 6.6 various social media platforms. The most significant price rises were Domestic holiday travel and accommodation (+13.3%), Electricity (+8.6%), International holiday travel and accommodation (+7.6%) and New dwelling purchase by owner . On average, those mobile users will spend almost a full hour per day on Facebook, giving you lots of opportunities to grab their attention. Social media penetration = active users vs. total population. The current percentage of people using social media is 56.8% of the worlds total population. Please do not hesitate to contact me. Social media use can lead to low quality sleep and harm mental health. Hootsuite reports that there were 4.33 billion online users at the start of April 2021. 5.07 billion people are using the internet. However, TikTok and Reddit are still attracting users at an accelerated pace. Hi Jim, yes, YouTube is generally considered a social media platform (but as you said, its very different from something like Facebook). The most important key figures provide you with a compact summary of the topic of "Social media usage in the United States" and take you straight to the corresponding statistics. There are now an estimated 4.20 billion social media users globally, according to the Digital 2021: Global Overview report. The percentage of social media use versus the total population by race for the entire US population is: Unsurprisingly, the percentage of Americans using social media by age is primarily Gen Z and Millennials. Facebook referrals also count for over80% of allsocial media-originated trips to e-commerce sites. Overall, social media usage statistics estimate that an individual will spend 6 years and 8 months of their lifetime on social media. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Time spent with media worldwide 2011-2021, Time spent with digital vs. traditional media in the U.S. 2011-2023, Daily media consumption in the U.S. 2021, by format, U.S. Facebook users 2023, by age and gender, U.S. video gaming audiences 2022, by age group, Time spent with media in the U.S. 2011-2022, Time spent per day with major media in the United States from 2011 to 2022 (in minutes), Average time spent with major media per day in the United States as of April 2021, by format (in minutes), Time spent per day with digital versus traditional media in the United States from 2011 to 2023 (in minutes), Digital media users in the United States 2017-2027, by segment, Number of digital media users in the United States from 2017 to 2027, by segment (in millions), Money spent on media per month in the U.S. 2022, per user type, Monthly budget allocated to media and technology in the United States as of November 2022, by user type (in U.S. dollars), Number of TV households in the U.S. 2000-2023, Number of TV households in the United States from season 2000-2001 to season 2022-2023 (in millions), TV households in the largest local TV markets in the U.S. 2020-2021, Number of TV households in the largest local TV markets in the United States in the broadcast season 2020-2021, Share of cord-cutters/nevers in the U.S. 2014-2022, Share of TV households without a traditional TV subscription in the United States from 2014 to 2022, U.S. TV consumption: daily viewing time 2009-2021, by age group, Average daily time spent watching TV per capita in the United States from 2009 to 2021, by age group (in hours), U.S. TV consumption: average viewing time 2009-2021, by ethnicity, Average daily time spent watching TV per capita in the United States from 2009 to 2021, by ethnicity (in hours), U.S. TV consumption: average viewing time 2009-2021, by gender, Average daily time spent watching TV per capita in the United States from 2009 to 2021, by gender (in hours), Digital Market Outlook: users of video-on-demand in the U.S. 2017-2027, by type, Number of video-on-demand users in the United States from 2017 to 2027, by type (in millions), Daily time spent with video by U.S. adults 2019-2026, by device, Average daily time spent with video content among adults in the United States from 2019 to 2026, by device (in minutes), Consumer spending on SVOD in the U.S. 2018-2022, Consumer spending on subscription video-on-demand (SVOD) in the United States from 2nd quarter 2018 to 3rd quarter 2022 (in billion U.S. dollars), Reasons for not paying for video streaming subscriptions in the U.S. 2022, Major reasons why adults do not pay for video streaming subscriptions in the United States as of August 2022, Expected change in video streaming use in the future in the U.S. 2022, Expected change in video streaming usage over the next 12 months in the United States as of March 2022, Penetration rates of selected subscription video-on-demand services in the U.S. 2022, Share of households subscribing to selected video streaming platforms in the United States as of September 2022, Leading online news brands in the U.S. 2022, Share of consumers who have used selected global online news brands to access news in the last week in the United States as of February 2022, Magazines with largest monthly audience in the U.S. 2022, Leading magazines in the United States in 4th quarter 2022, by total average monthly audience (in millions), Daily newspaper consumption by brand in the U.S. 2022, Daily newspaper consumption by brand in the U.S. in 2022, Magazine / weekly newspaper consumption by brand in the U.S. 2022, Magazine / weekly newspaper consumption by brand in the U.S. in 2022, Most purchased daily newspapers by type in the U.S. 2022, Most purchased daily newspapers by type in the U.S. in 2022, Magazine / weekly newspaper purchases by type in the U.S. 2022, Magazine / weekly newspaper purchases by type in the U.S. in 2022, Average daily time spent reading per capita in the United States from 2014 to 2021 (in hours), Recreational books: consumer expenditure in the U.S. 1999-2021, Consumer expenditure on recreational books in the United States from1999 to 2021 (in billion U.S. dollars), Book consumption in the U.S. 2011-2021, by format, Share of adults who have read a book in any format in the last 12 months in the United States from 2011 to 2021, by format, Book readers in the U.S. 2019-2021, by age group, Share of adults who have read a book in any format in the last 12 months in the United States in 2019 and 2021, by age group, Number of books read yearly by U.S. consumers 2021, by gender, Number of books read each year by consumers in the past year in the United States as of December 2021, by gender, Audiobook listeners in the U.S. 2021, by age group, Share of adults who have listened to an audiobook in the last 12 months in the United States as of February 2021, by age group, Radio reach in the U.S. in 2021, by age and gender, Weekly radio reach in the United States as of June 2021, by age and gender, Radio reach in the U.S. in 2021, by time of day and gender, Weekly radio reach in the United States in March 2021, by time of day and gender, Share of weekly online radio listeners in the U.S. 2000-2021, Share of weekly online radio listeners in the United States from 2000 to 2021, Share of monthly online radio listeners in the U.S. 2007-2021, Share of monthly online radio listeners in the United States from 2007 to 2021, Online radio reach in the U.S. 2021, by age group, Monthly online radio reach in the United States in 2021, by age group, Music consumption in the U.S. in 2021, by genre & format, Distribution of music consumption in the United States in 2021, by genre and format, Weekly time spent listening to audio from selected sources in the U.S. 2021, Distribution of weekly time spent listening to audio content via selected sources in the United States in 2010, 2019 and 2021, Popular online music brands in the U.S. 2022, Online music services used most frequently in the United States as of January 2022, Music streaming penetration in the U.S. 2022, by generation, Share of adults who said they streamed music at least once in the past month in the United States in 2022, by generation, Streamed music consumption in the U.S. 2021, by genre, Distribution of streamed music consumption in the United States in 2021, by genre, Share of people who listen to podcasts monthly in the U.S. 2017-2022, by age group, Share of people who listen to podcasts on a monthly basis in the United States from 2017 to 2022, by age group, Reasons for not listening to podcasts in the U.S. and Europe 2021, Reasons why people do not consume podcasts in the Unites States and Europe in 2021, Podcast providers in the United States 2022, Preferred podcast providers among adults in the United States as of October 2022, Internet users in the United States 2019-2028, Number of internet users in the United States from 2019 to 2028 (in millions), Social media users in the United States 2019-2028, Number of social media users in the United States from 2019 to 2028 (in millions), U.S. internet usage penetration 2021, by age group, Share of adults in the United States who use the internet in 2021, by age group, Weekly time spent on leading online activities in the U.S. 2022, Most popular weekly online activities for internet users in the United States as of January 2022, by time spent (in hours), Share of Facebook users in the United States as of March 2023, by age group and gender, Distribution of Instagram users in the United States as of March 2023, by age group, Twitter: usage reach in the United States 2021, by age group, Percentage of U.S. adults who use Twitter as of February 2021, by age group, TikTok audiences in the U.S. 2021, by age and gender, Distribution of TikTok audiences in the United States in 2021, by age and gender, Number of users of video games in the U.S. 2017-2027, Number of users of video games in the United States from 2017 to 2027 (in millions), U.S. video gaming audiences 2006-2022, by gender, Distribution of video gamers in the United States from 2006 to 2022, by gender, Distribution of video gamers in the United States in 2022, by age group, Distribution of video gamers U.S. 2022, by engagement, Distribution of video gamers in the United States in 2022, by engagement level, Consumer spending on video game content in the U.S. 2010-2022, Consumer spending on video game content in the United States from 2010 to 2022 (in billion U.S. dollars), Weekly gaming hours of adults in the U.S. 2022, Weekly time spent playing video games according to adults in the United States as of January 2022 (in hours), Preferred video game devices in the U.S. 2022, Leading video game devices according to gamers in the United States in 2022.
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